Tuesday, August 28, 2018

Getting Started with Niche Marketing: What You Need to Know


Niche marketing is a business model that focuses on a specific market. But just because it is smaller in size does not mean it is going to be very easy for you to earn money online. On the contrary, this type of business model is quite complex and it would require a lot of time and effort on your part, for it to be effective. But if you know how to make it work, you could stand to earn tens of thousands of dollars every month or more.

Before you start researching about the best strategies to implement, it is important that you know the basics. You need to know how you can get started with niche marketing so you will have a solid foundation for your Internet business.

Step 1: Find a great niche. This is perhaps the single most important thing you need to do. If you don’t have a great niche then your chances of fulfilling your goal will be very slim. Conduct sufficient research on many different niches, and choose one that gets a lot of monthly searches but with very little competition.

Step 2: Build a website for your niche. It does not have to be fancy, and if you don’t have a lot of money to spend to hire someone to design your website, then you can do it on your own. A simple blogging platform like WordPress is perfectly fine.

Step 3: Create interesting and informative content for your site. Content is what will drive people to your website so make sure you do a great job at it. If you don’t have a knack for writing articles, you can always outsource it.

Step 4: Decide on how you wan to monetize your site. If you opt for affiliate marketing, then choose products from Amazon, Clickbank, Commission Junction, and others that match your niche and have high marketability. Pay-per-click is also a good way to earn money in a niche market, and Adsense is an excellent choice for newbie Internet marketers.

Step 5:  Work on search engine optimization. Participate in white hat SEO techniques such as guest blogging and article marketing so you can get backlinks to your site. Aside from this, work on your keyword campaign and make sure your website is properly optimized, too. There are many SEO techniques that work. The key here is to find the techniques that work for you, and once you have found them, “rinse and repeat.”

Step 6: Promote your site through Twitter, Facebook, Stumble Upon, and other social media platforms. These social networks can drive massive traffic to your site.

There you have it—six steps to building your niche empire. Success does not happen overnight, and you will soon realize that things will get more difficult and complicated as you go along. But this is part of the learning process, and you must not give up even when the going gets tough. Keep learning new things and acquiring new skills, and then apply them to your business. Eventually, all that hard work will pay off.

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Sunday, August 19, 2018

How to Succeed in the Niche Market


There are young people who have become Internet millionaires even before reaching the age of 30, and anybody who has made the decision to earn money online would certainly like to know what these guys did to become so filthy rich.

Due to the vastness of the Internet, there are so many ways for people to earn a decent income from it. You can build a website (or websites) to sell a product or service, or monetize it through affiliate marketing, Adsense, lead generation, or even by selling advertising space. Once you have plenty of traffic going into your site, then you could very well start earning money from it.

If you want to become an Internet Marketer, it is best to focus your time and effort on a specific market. Studies show that niche marketing produces better results and is less costly compared to mass marketing.  Think of it this way. If a customer were to buy a Gibson guitar, and he had to choose between a store that sells all kinds of electric guitars and another store that sells only Gibson guitars, then he will most likely go to the latter because it offers exactly what he is looking for.

Undoubtedly, niche marketing has become one of the hottest money-making ideas today. But the thing is, becoming successful in niche marketing takes more than just realizing how effective it can be. Most of us know there’s a fortune to be had in this kind of market but the reason why most people never succeed in it is because they don’t know the first and most crucial step in niche marketing and that is—choosing the right market.

If you want to know how you can succeed in niche marketing, here are some strategies that you can follow:

1. Find the right niche. The key is to be able to choose a topic based on any or all of the following requirements:

  • It should not have too many competing sites.
  • It should be something you know or care about.
  • It should have a good monetizing potential.
2. Once you have chosen your niche, exert effort in knowing what the market’s needs are. Find out what your potential customers are looking for, and customize your site to meet their needs accordingly.

3. Strive to continuously improve. Testing your niche market will prove to be an invaluable strategy that will win you lots and lots of customers in the long run. Study your competitors’ websites and the techniques they use to win customers. Compare them to your own marketing efforts and make the necessary changes so you can stand out.

Niche marketing is extremely profitable but only if you know the right strategies to use. You will probably make a few mistakes now that you are still starting up, but the key is to never give up. Find out what your customers need and develop ways to cater to these needs, and in no time, you too will succeed.

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Thursday, August 16, 2018

Tips to Help You Choose a Great Niche Market


Earning money online has become a trend, and more and more people have quit their day jobs so they can focus on their new moneymaking endeavor.  You’ve probably read several stories on the Web about how ordinary people have turned into millionaires in just a short time. It’s good to be able to follow in their footsteps but how exactly does a person earn a fortune online? The answer: find the right niche market.

Niche Market Overview

First things first…what is a niche market? Unless you have been hiding in a cave somewhere for the last ten years then for sure, you have heard about the term, “niche market” before. Essentially, it is a division of a mainstream market; it is a small market that addresses that needs of a specific group of people. One good example of a mainstream market would be cars. It is an overwhelmingly huge market, and there are dozens of auto companies selling many different car types and models in the US alone. But there are people who are only looking for SUVs, and if you create a website about SUVs then you are likely to get more buyers than if you built a site about cars in general.

3 Tips to Keep in Mind When Choosing a Niche Market

Now that you already have an idea of what a niche market is and why it is better to tap one, the next step is for you to find a great niche market. Many people would probably tell you to choose a niche that you are passionate about, one that you are very familiar with, but while this may work for some people, it will not work for everyone. This is especially true now that a lot of niche markets are quite saturated, and the big players make it extremely difficult for newbies to earn a decent income from their sites.

So, without keeping you in suspense any longer, here are some invaluable tips that you ought to follow if you want to succeed in the niche market:

Tip #1: Find a niche market that will enable you to target many different keywords.

This means that the niche should have many topics that you can write articles on. The more keywords that it has, the more traffic you will get.  Additionally, the more keywords you have, the more likely you will be able to build an authority site for your niche and Google loves authority sites.

Tip #2: Choose an evergreen niche.

There are many “trending” niches that you can choose from and while it will be easier to get lots of traffic from them, they are not good long-term options. If you want to build an online business that will earn you money for many years, go for an evergreen niche.

Tip #3: Pick out a profitable niche.

There are many unique niches out there, and if you can find one that has very little to no competition then you’re lucky. But before you spend all your money creating a website for this niche, do your homework and find out if there’s a fortune to be made from it. If the competition is low and there’s a high demand for this particular niche, then you’ve found yourself a gold mine.

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Wednesday, August 8, 2018

Think You’re Eating Healthy?


Let’s face it‐ eating healthy is hard. It’s not hard because it’s impossible, but rather because it can be so confusing. There are continually new studies coming out say a certain food is good, and a week later a new study says it’s not. Fad, celebrity‐endorsed diets come and go faster than we can keep track of. So where can you turn when you’re looking for solid, reliable nutritional advice?

What makes recommendations so difficult is that there are a plethora of variances from person to person. Even if you are the same age, gender and weight as someone else, your calorie expenditure may be much different based off of lifestyle choices, level of activity, etc. Because of that, recommendations must be taken with a grain of salt. The Institute for Medicine recommends a breakdown of carbohydrates, fats and proteins into percentage ranges (for adults):

Carbs 45‐65% of calories
Fats‐ 20‐35% of calories
Proteins‐ 10‐35% of calories

As you can see, even these ranges are quite broad. When you start talking about children, the confusion just increases. For every change in age group, activity level and/or gender, you’re looking at an entirely different recommended daily caloric intake. Because of these fluctuations, one of the best things you can do is to figure out your total caloric expenditure each day and eat around that number.

Your basal metabolic rate, or BMR, is a measure of the calories you require on a regular day‐today basis for basic life functions. This calculation assumes no physical activity is being performed and therefore minimal energy is being expended. To calculate BMR, there are a ton of online calculators you can use, like this one here. If you figure out your approximate BMR and factor in physical activity, you can get a general idea of your daily caloric expenditure. Once you know this number, you can use the percentage ranges listed above to tailor your diet.

It’s important to keep in mind that just like with exercise, change is a good thing when it comes to diet as well. If you find yourself starting at a macronutrient split of 45% carbs, 35% fats and 20% protein, you can later switch it up to 55% carbs, 30% fats and 15% protein, as an example. You will find through trial and error what your body responds best to. There are numerous online and phone app programs that serve as macronutrient trackers. You could start by tracking your normal intake for a week and seeing where your macronutrient ranges fall.

What it all boils down to is finding a balance that works best for you. You may find that your
answer isn’t even close to what government‐recommendations say, and that’s okay. Whether
your goal is to lose, gain or maintain, find a system that makes sense.

Friday, August 3, 2018

Should You Grow Your Own Food?


It’s no surprise that cooking and preparing your own food is the safest and healthiest bet. When you buy food already made, or go out to dinner at a restaurant, there is truly no way to know how it was prepared, where it came from, etc. By cooking your own food, you can at least know for sure everything that went into its preparation from start to finish. But what if we go so far as to say growing your own food is not only the ideal situation, but also a fun, tasty and inexpensive way to ensure you are eating the freshest foods possible?

You certainly don’t have to be a Martha Stewart or own hundreds of acres of land to grow your own food. The process is rather simple and just requires regular attention and maintenance. There are a ton of methods by which you can approach growing your own food. Whether you use a raised garden, window garden, or grow them in pots, fresh veggies and herbs can be yours.

Let’s take a look at the various methods of growing veggies and herbs at home, aside from the traditional ground‐gardening.

Raised Garden Beds‐ These are ideal when the available ground soil is not of a good quality. Basically, you build a garden above the ground and fill it with healthy soil that you purchase. Because of the elevated construction of a garden bed, water drains better. You can either purchase a raised garden bed or build your own. HGTV (Home & Garden Television) offers a tutorial on how to build your own here.

Window Box‐ Window boxes can be used both indoors and outdoors. They are great for people with no yard space or very little yard space. Using the highest possible quality soil is recommended, as the root growth on your plants will be limited due to the depth of the window box. HGTV offers a tutorial on how to grow veggies in a window box here.

Pots‐ Able to be used both indoors and out, pots are a great option for growing herbs and vegetables. Picking the proper size pots is crucial when choosing different varieties of plants you wish to grow. One plus to using pots versus regular ground gardening is that you don’t run the risk of soil‐borne diseases that you would otherwise have to worry about if planting directly into the ground.

Regardless of which method you use to grow your herbs and veggies, there are some basic things to keep in mind in order to ensure a nice, healthy crop.

  • Only plant what you can consume‐ It’s easy to get excited about a new adventure and plant too much. The last thing you want to do is have to throw away your hard work because you can’t consume it all. Keep in mind that vegetable varieties such as tomatoes, peppers, etc. continually grow throughout the season so from just one plant, you will get a routine crop.


  • Find the right spot & amount of space‐ Depending on what you’re planting, the amount of sun required will vary. If your plants need mostly direct sunlight, be sure you’re placing them in an area that is predominantly sunny. Also, make sure you have enough space to accommodate the varieties of plants you choose to grow. Note projected growth heights on seed packets.


If you live somewhere where seasons drastically change, it’s important to be prepared and know what steps you need to take to protect your garden. You can find helpful month‐to‐month tips for year round gardening here.

Now it’s time to talk about the types of herbs and vegetables that are best suited to grow at home. Keep in mind that the best herbs and veggies you can grow are the ones that you will benefit from most.

Herbs: Basil (multiple varieties), chives, thyme, marjoram, oregano, garlic, rosemary, parsley, mint.

Vegetables: Lettuce, carrots, broccoli, beans, peas, peppers, radishes, squash, tomatoes.

Growing your own food at home is a great way to get children involved in healthy eating. Broccoli is often much more appealing to a child when they grew and harvested it themselves. You also won’t have to question how long that bag of carrots sat on the grocery shelf. There is something to be said of fresher‐than‐fresh foods. One of the cool things about growing herbs in particular is that you can either use them fresh, or hang them upside down to dry and use them dried. Either way, the flavor is incomparable to store bought spices. Try starting your own garden and enjoy all the new flavors and smells!